Inside our past article on dating apps we offered a substantial guide on ways to get initial user traction and keep your individual base growing. Now, we are going to look especially during the methods which were employed by today’s popular mobile relationship apps. Let’s state you wish to create a mobile relationship startup. What’s the answer to success in today’s overwhelmed dating application market?
Launched in 2012 by InterActiveCorp, Tinder acquired users by focusing on a particular demographic then depending on word-of-mouth.
Three factors that shaped Tinder’s word-of-mouth promotion had been:
- Presentations
- Publish events
- The quality that is overall of application
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